郭晓萌 Cathie Guo
Head, Brand & Marketing, OCTAVE
Cathie不仅是一位内容专家、品牌战略顾问及创意总监,更在大中华区、新加坡、澳大利亚及欧洲等地积累了丰富经验。她现任OCTAVE品牌与市场负责人,主导在善经济与大健康生态体系中的品牌战略、形象塑造与市场定位。
Cathie毕业于香港浸会大学及香港中文大学,主修国际新闻与视觉文化研究,拥有逾13年项目管理、品牌运营及数字营销经验,涉足酒店与度假村、金融服务、汽车、美妆及餐饮等多个行业。她专注于生活方式、疗愈与大健康领域,并善于将中国文化智慧融入实践,深谙大中华区多元化受众的需求与洞察。
她亦长期积极投身公益,十余年来主导并推动多项青少年美育、体育及医疗项目。同时,她还是国际认证的瑜伽与冥想导师。
Cathie is more than a content expert, branding specialist, and creative director, with experience across Greater China, Singapore, Australia, and Europe. She is currently heading Brand and Marketing at OCTAVE, leading brand strategy, identity, and positioning in Greater China within the well-being economy ecosystem.
Graduated from Hong Kong Baptist University and the Chinese University of Hong Kong in International Journalism and Visual Culture Studies, she has over 13 years’ experience in project management, brand operations and digital marketing across hospitality, financial services, automotive, beauty, and food & beverage. With a main focus on lifestyle, healing, and wellness, she integrates Chinese culture and wisdom into her work, bringing deep insights into diverse audiences across Greater China.
Actively involved in charity for over a decade, Cathie has led youth art, sports, and medical projects. She is also an internationally certified Yoga and Meditation instructor.
Speaking at
The Speakers
Meet the thought leaders and innovators shaping the future of the well-being economy.
Gong Yao Min
Steven Soo
Johanna Zuleta
Founder, La Zuleta
Solla Zophoniasdottir
Learning Services Orchestrator, Climate-KIC
朱岩 Ian Zhu
Founding Member, NIO Capital
张乐 Zhang Le
President, MCM International Group China
Nakul Zaveri
Partner, LeapFrog Investments
Katy Yung
Chief Executive Officer, Sustainable Finance Initiative